GEO · Generative Engine Optimization

The future of searching for businesses is asking AI.

When someone asks ChatGPT, Gemini, or Google’s AI for a business like yours, the answer isn’t a page of links. It’s a recommendation, assembled from what machines can read about you. For most businesses, that’s almost nothing. GEO is the work of becoming the answer.

01The shift

This is moving faster than anyone planned for.

Every number below is from a named study, linked so you can check it yourself. Demand is exploding, the gate is brutally narrow, and almost nobody is competing for it yet.

1.2%

of local business locations get recommended by ChatGPT, versus 35.9% appearing in Google’s local 3-pack. When AI answers, there is no page two.

SOCi, 2026 Local Visibility Index

For scale: AI referrals are still a fraction of Google’s total volume. That is exactly the point. The channel is young, growing at triple-digit rates, and the businesses that get established in it now are the ones AI will keep recommending when everyone else shows up.

02How AI chooses

AI doesn’t rank you. It decides whether you exist.

The industry settled on GEO, generative engine optimization. You’ll also hear AEO, answer engine optimization, or plain AI SEO. Whatever the name, the mechanics are the same: an AI system assembles its recommendation from four kinds of evidence.

i

Structured data

Machine-readable facts about your business embedded in your website: who you are, what you sell, where you are, what you charge. AI systems don’t guess. They read. If the facts aren’t structured, you’re a rumor, not a source.

ii

Entity consistency

Your name, address, categories, and story matching everywhere they appear: your site, your Google Business Profile, directories, maps. Contradictions make machines discard you. Consistency makes you a fact.

iii

Citable content

AI quotes sources that answer questions cleanly: clear claims, real numbers, dates, plain language. Vague marketing copy gets skipped. Pages built to be quoted get cited, and research on generative engines has measured visibility gains of up to 40% from exactly this kind of optimization.

iv

Reputation signals

Reviews, ratings, and mentions are the trust layer AI leans on when it picks one business over another. A managed review engine isn’t vanity. It’s the evidence an AI needs to justify recommending you.

03The window

In classic SEO, the winners were decided years ago. AI search just restarted the race.

Try outranking a twenty-year-old competitor on Google today and you’ll spend years and a small fortune. That race started in 2005 and the leaders lapped everyone twice. AI search is different for one simple reason: it’s new. Nine out of ten small-business owners haven’t even started, and the AI systems recommending businesses are choosing from the thin slice that did the work.

This advantage compounds. The business AI recommends today gets the customers, the reviews, and the mentions that make AI recommend it again tomorrow. Get established while the field is empty and you become the incumbent everyone else has to displace. Wait until it’s standard practice, and you’re the one doing the displacing.

2026

is to AI search what 2005 was to Google. The businesses that took SEO seriously back then owned their markets for two decades. The same seat is open right now, and almost nobody is sitting in it.

04What we do

From invisible to citable.

GEO is part of our Online Visibility engagement and available on its own. Either way, the loop is the same.

01 · Audit

We ask the AIs about you.

Claude, Perplexity, Gemini, and Google’s AI Overviews: the same engines that power most AI answers. We ask each one what a real customer would ask, many times over, and record whether you appear, what gets said, and who gets recommended instead. Those counts are your starting line, and they are usually a wake-up call.

02 · Foundation

We make you machine-readable.

Structured data across your site, entity cleanup everywhere your business appears, and full consistency between your website, your Google Business Profile, and the directories AI systems read. The boring layer nobody sees, and the one everything else stands on.

03 · Content

We build pages AI wants to cite.

Content that answers your customers’ real questions with clear claims, real numbers, and plain language. Written for humans, structured for machines, and designed to be the source an AI quotes when your market comes up.

04 · Proof

We measure your share of the answer.

The review engine keeps building your trust signals, and we re-run the audit on a schedule: same questions, same AI systems, tracked over time. You see exactly how often you show up in the answer, and how that changes month over month.

05Pricing

Published prices. Fixed tiers. No mystery quotes.

Most agencies in this market quote $3,000 to $25,000 a month, privately, after a sales call. Our prices are on the page. Every tier includes the same honest measurement: mention counts across Claude, Perplexity, Gemini, and Google AI Overviews, reported so you can audit them.

AI Visibility Monitor

$249/mo

No setup fee

Know exactly where you stand, every month. Fully automated, which is how the price stays this low.

  • Monthly measurement across Claude, Perplexity, Gemini, and Google AI Overviews
  • Branded report: how often each engine recommends you versus named competitors
  • Google Business Profile posts and review-response drafts
  • Citation and entity monitoring
  • Competitor-overtake alerts

AI Visibility Growth

Most firms start here

$749/mo

$500 one-time setup

The full GEO foundation, built and maintained for you.

  • Everything in Monitor
  • Review engine: the strongest signal AI systems read
  • Google Business Profile full build-out
  • Bing Places plus the listings and citations foundation (legal directories for law firms)
  • Entity kit and schema
  • Answer-first content pages, 1 to 2 per month
  • Technical AI-crawler audit
  • Quarterly strategy call

AI Growth Partner

from$1,500/mo

Scoped to your market

For businesses that want the whole channel, including the off-site work that compounds.

  • Everything in Growth
  • Third-party placements and digital PR on the pages AI already cites
  • Brand-mention program: press, podcasts, local coverage
  • Custom strategy for your market and practice areas
  • Direct work with the founder

What we guarantee: the measurement, the work, and a monthly proof report showing both. Nobody can honestly guarantee AI mentions, so we never sell them.

06Free report

See where you stand before you spend a dollar.

A free one-page report showing how often AI assistants recommend your business versus named competitors, built from live runs across Claude, Perplexity, Gemini, and Google AI Overviews.

  • Mention counts for you and your competitors, engine by engine
  • Methodology stamped on the page: which engines, how many prompts, how many runs, what dates
  • No call required. It arrives by email, and the numbers speak for themselves

Prefer email? Send your business name and city to info@maxera.ai and we will take it from there.

Get your free report

Free. No obligation. By sending you agree to our privacy notice.

07Straight answers

What owners ask us about GEO.

Including the one question every honest provider should answer with a no.

Ask ChatGPT about your business tonight.

Ask it for the best business of your kind in your city. If you don’t like the answer, the free report shows exactly where you stand, engine by engine, competitor by competitor. No call required.